Privacy Policy
Information We Collect
When you visit our website, place an order, or contact us, we may collect the following types of information:
| Type of Information | Examples | When Collected |
|---|---|---|
| Personal Details | Full name, phone number, email address, delivery address | Order placement, contact form, account registration |
| Order Information | Products purchased, order value, delivery preferences | When you place an order |
| Communication Data | Messages sent via email, phone, or WhatsApp | Customer service interactions |
| Technical Data | IP address, browser type, device type, pages visited | Automatically when browsing the website |
| Business Information | Company name, GST/NTN number, business address | Wholesale and export enquiries |
Note: We do not collect or store payment card details. All payment transactions are handled through secure third-party payment processors.
How We Use Your Information
We use the information we collect for the following purposes:
- Processing and fulfilling your orders for fresh eggs and related products
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- Arranging delivery and communicating delivery updates
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- Responding to your enquiries, complaints, and customer service requests
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- Managing wholesale and export supply agreements
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- Sending order confirmations, invoices, and important account notices
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- Sending promotional offers, product updates, or newsletters where you have given consent
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- Improving our website, products, and overall service quality
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- Complying with applicable laws, regulations, and legal obligations in Pakistan
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- Preventing fraud, abuse, or misuse of our services
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We will only use your personal information for the purposes stated above. If we need to use your data for any other reason, we will notify you in advance and obtain your consent where required.
Information Sharing
EggCelent does not sell, rent, or trade your personal information to any third party. We may share your information only in the following limited circumstances:
- Delivery Partners: We share your name, phone number, and delivery address with our logistics and courier partners solely for the purpose of fulfilling your order.
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- Payment Processors: Secure, trusted payment platforms may receive transaction-related information to process payments on our behalf.
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- Technology Providers: Our website hosting, email, and analytics service providers may access data as part of operating our digital infrastructure. These providers are bound by confidentiality obligations.
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- Legal Requirements: We may disclose your information if required to do so by law, court order, or regulatory authority in Pakistan.
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- Business Transfers: If EggCelent is involved in a merger, acquisition, or sale of assets, your data may be transferred as part of that transaction. You will be notified in advance.
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All third parties we work with are required to handle your information with appropriate security measures and are prohibited from using it for their own purposes.
Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to improve your browsing experience and help us understand how visitors use our site.
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential Cookies | Required for basic website functionality and navigation | Session |
| Analytics Cookies | Help us understand page visits, user behaviour, and traffic sources (e.g. Google Analytics) | Up to 2 years |
| Preference Cookies | Remember your settings and preferences for future visits | Up to 1 year |
| Marketing Cookies | Used by platforms like Meta (Facebook) to measure the effectiveness of ads | Up to 90 days |
You can manage or disable cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of our website.
Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes described in this policy, unless a longer retention period is required by law.
- Order and transaction records: Retained for a minimum of five years to comply with tax and financial regulations in Pakistan.
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- Customer account data: Kept for as long as your account remains active, plus two years after your last interaction with us.
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- Marketing and communication data: Retained until you withdraw consent or unsubscribe.
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- Website usage data (analytics): Retained for up to 26 months.
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When your data is no longer required, we will securely delete or anonymise it in accordance with best practices for data handling.
Data Security
Protecting your personal information is a priority for us. We implement appropriate technical and organisational measures to safeguard your data against unauthorised access, loss, misuse, or disclosure. These measures include:
- SSL/TLS encryption for all data transmitted between your browser and our website
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- Restricted access to personal data, limited to authorised staff only
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- Secure storage of records on protected servers
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- Regular review of our data handling and security practices
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- Staff awareness of data privacy responsibilities
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While we take every reasonable precaution, no method of data transmission or storage over the internet is completely secure. We encourage you to contact us immediately if you suspect any unauthorised use of your information.
Your Rights
You have the following rights in relation to the personal information we hold about you:
How to exercise your rights: Contact us at info@eggcelent.com.pk. We will respond to your request within 30 calendar days.
- Right to Access: You may request a copy of the personal information we hold about you at any time.
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- Right to Correction: If any information we hold is inaccurate or incomplete, you have the right to request a correction.
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- Right to Deletion: You may request that we delete your personal information, subject to any legal obligations that require us to retain it.
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- Right to Withdraw Consent: If we process your data based on your consent (for example, for marketing communications), you may withdraw that consent at any time.
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- Right to Restrict Processing: In certain circumstances, you may request that we limit the way in which we process your data.
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- Right to Object: You may object to us processing your personal information for direct marketing purposes at any time.
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Third-Party Links
Our website may contain links to third-party websites, social media platforms (such as Facebook, Instagram, and LinkedIn), and external resources. These links are provided for your convenience and information only.
EggCelent does not control the content or privacy practices of third-party websites. We strongly encourage you to review the privacy policies of any external sites you visit, as we are not responsible for how they collect, store, or use your information. Our social media pages on Facebook, Instagram, X (Twitter), and LinkedIn are operated under each platform's own privacy policies, which govern data collected on those platforms.
Children's Privacy
Our website and services are not directed at children under the age of 13. We do not knowingly collect personal information from children.
If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately at info@eggcelent.com.pk. We will promptly investigate and, where confirmed, delete any such information from our records.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable law. When we make material changes, we will:
- Update the "Last Updated" date at the top of this document
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- Post a notice on our website homepage for a reasonable period
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- Notify registered customers by email where the changes are significant
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We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our website and services after any changes are posted constitutes your acceptance of the updated policy. The most current version of this policy is always available at eggcelent.com.pk/privacy-policy/
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:
- Email: info@eggcelent.com.pk
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- Phone: +92 42 345 56765
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- Address: Office 1006, Al-Hafeez Executive, Firdous Market, Gulberg-3, Lahore
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- Website: eggcelent.com.pk
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